On Page SEO
To improve rankings and user experience, on-page SEO optimizes web pages' title tags, internal links, URL, images, and many other on-page elements. On-page factors for search engine optimization (SEO) include Optimizing your website's content for Google bots while writing engaging, relevant, and informative content Highlighting important sections of your material with HTML tags Verifying whether there are any broken links or duplicate content.
Off Page SEO
Off-page SEO is everything you do to boost your website's search engine ranking outside of the website itself. This includes getting good social media advertising, getting good reviews on online forums, and getting links from credible websites in your field.